You need more than just traffic.

Okay, you invested in a website. Maybe you even hired SEO, Social Media, or PPC experts. They can bring people to your website, but that’s not your problem.

You need help with sales conversions, to keep your business growing.

You need an Evolution Funnel.

So, what’s an “Evolution Funnel?”

It’s an end-to-end process for moving a potential customer from their first visit to your website, all the way through to a purchase decision.

(The funnel evolves as they progress through the Buyer Decision Process.)

A powerful Evolution Funnel has SIX separate parts:

1. A ‘Lead Overlay’
A well-designed lead funnel turns website visitors into buyers. We start with a compelling information offer and I’ll simply “overlay” the funnel onto your existing website, so it won’t affect your website design, or impact the user experience. See example.

2. A Landing Page
Next, you need a funnel landing page to capture the ‘opt-in’ and start building your credibility and authority. I’ll build, host and maintain it for you, but it’s not a normal web page: see this example. It has one job: to engage with quality prospects and let tire-kickers go on their way.

3. A Client Qualifying Filter
As long as you remain a subscriber, you’ll have publishing rights to an Information Guide, branded and adapted for your business. Using subtle psychology, this Free Guide starts to establish your authority with potential customers, with advice and information to show you’re the expert they need to work with.

4. Database Management
I’ll capture contact details, confirm their email address, deliver the information guide to your prospects, and send your follow-up emails. I’ll also manage unsubscribes, if any, as legally required. I can track and measure interaction with your prospects.

5. ‘Automagic’ Follow-up Sequence
THIS is what drives the success of your Evolution Funnel. I’ll write and host a pre-planned, automated follow-up sequence to nurture and educate your potential customers, and cement your reputation as the local kitchen expert. It’s carefully constructed, using NLP, open loops and sophisticated psychological techniques to build trust.

6. Technical Set-up
These pieces all need to work together, seamlessly. Don’t worry… this is a fully “Done-For-You” service, requiring no technical skills on your part. It means your time is free to service your new kitchen clients.

Need more sales? This could be the answer.

Most business owners are great at what they do, but that rarely includes online marketing. So if you need to make more sales, then perhaps it’s time to bring in a funnel specialist.

I’m currently working with kitchen businesses in three different countries (check out the great story on the next page!)

Another of my clients is booked-out for installations for the next SIX months!

Let’s look at how I can help you, too. . .